Golden Wonder has made a packaging blunder

Filed in Blog, Videos by on November 15, 2010 11 Comments
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Mrs Green and her box of tricks

Mrs Green and her box of tricks

This week I spotted a bargain in Lidls – the sort of bargain that would make Little Miss Green feel like all her Christmases had come at once.

It was a box of 40 packs of Golden Wonder crisps for ยฃ3.50. Not exactly healthy fayre, but hey, a little of what you fancy and all that.

As we have a way to recycle crisp packets for charity and the crisps came in a cardboard box, I figured it was a zero waste treat so made haste forthwith to the checkout.

That evening LMG asked for a packet of her new crisps for pudding (who said pudding needed to be something sweet?). She got out a knife and sliced her way into the box.

I was doing some work on the computer at the time so not taking much notice of what was going on, but I do remember thinking there was a strange noise coming from the box. Not the noise of 40 bags of crisps, but something else. Something louder. And no, alas, it wasn’t compostable crisps bags

What we found was something superfluous, a definite case of ‘excess packaging’, something that had LMG looking aghast and furious.

Take a look inside the box…


About the Author ()

I am a long time supporter of the Green and Sustainable lifestyle. After being caught in the Boscastle floods in 2004, our family begun a journey to respect and promote the importance of Earth's fragile ecosystem, that focussed on reducing waste. Inspired by the beauty and resourcefulness of this wonderful planet, I have published numerous magazine articles on green issues and the author of four books.

Comments (11)

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  1. Kelly says:

    Mind you, why nt go the whole hog? Lets put both those packets into another packet and then wrap the box in plastc… For consumer protection…. ๐Ÿ˜›

  2. What utter madness. Maybe they should reprogramme their machines or packers to count up to 40, What a waste!

  3. Sooz says:

    How silly!
    (I also have crisps for pudding!)

  4. Keeden's Mummy says:

    You will find that Asda do the same with their boxes of Crisps as well!!!

    Also Oxfordshire now recycle their crisp packets – don’t know if you know ๐Ÿ™‚ We don’t eat loads but feel less guilty now.

  5. Jane says:

    How unnecessary. We should all be complaining to Trading Standards about unnecessary packaging too. Why should we have to deal with this extra packaging at all – if it isn’t needed – we don’t want it. I’m looking forward to hearing their justification for it!

  6. Susi says:

    Was there just one extra plastic bag? Last time we got a big box of walkers crisps the contents were packed in not one but two bag inside!

    Pretty pointless!

  7. CarSue says:

    We don’t have widespread recycling for chip (crisp) bags here most places in the states, so individuals have to mail the mags into a program themselves where I live. (I personally hate them, so no worries for us)

    However, in the market a few weeks ago, I noticed that our individually wrapped chip bags are packed into a carboard box with an open front, and then the whole thing is wrapped in plastic wrap! About the same amount as you found in your box! Absurd.

    I must say though, when I come across “accidentals” like that, I staore them away and reuse them for produce next time I’m at the market, or take along for dog piles.

  8. Hazel says:

    @Keedenโ€™s Mummy: Where /who is recycling crisp packets in Oxfordshire? I’m in North Oxon and our recycling is pretty good, but I think West Oxon is usually ahead of us!


  9. Keeden's Mummy says:

    hazel – we are south Oxfordshire – we have a bis for paper/crisp packets/foil etc and also a cute little one for food waste (including cooked food meat etc unlike our garden compost) – food waste is converted into energy ๐Ÿ™‚ I think it is the first county to do so -Such a cool idea I’m proud to live in Oxfordshire!!!

  10. Hazel says:

    Oxfordshire is pretty good at recycling isn’t it? We do the food waste (I’m near Banbury), paper, tins, plastic, card etc but not crisp packets and they don’t take foil unless it’s screwed up in a big ball. I feel a phone call coming on!



  11. Mrs Green says:

    @Kelly: LOL [email protected][email protected]: Do you think we should offer to do some staff training? ๐Ÿ˜‰
    @Sooz: nice to know we are not alone with crisps for pudding !
    @Keedenโ€™s Mummy: Thanks for the heads up on Asda and I’m really intrigued to hear about Oxfordshire – will be chasing that one up next week!
    @Jane: I’m looking forward to their answer too! There are some things where, although I don’t AGREE with it, I can UNDERSTAND it. This is beyond comprehension.
    @Susi: 2 bags of 20 crisps in this instance. How weird about your experience!
    @CarSue: Yep, reuse of excess packaging is good practise. But I really want to know WHY which is why I’m returning it ๐Ÿ˜‰

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